How to add Info Cards on YouTube

How to add info cards on YouTube – that’s what we’ll be covering on this 2020 YouTube Card Tutorial.

YouTube info cards are the small rectangular links that you might have noticed popping up for a few seconds in the top corner of videos – just like this one. You can use them to link to videos, playlists or YouTube channels. If you’re a part of the YouTube partner program you can also use cards to add links to your website.

As well as suggesting handy resources to your viewers in a timely way, they’re a fantastic tool to add at the point of a video just before your audience attention drops off, so that your viewers are redirected to another video from your channel.

Contents of this video:

00:00 How to add info cards on YouTube – Introduction
00:25 Adding YouTube cards during video upload
00:39 Adding YouTube cards in YouTube Studio
01:01 The Cards Interface
01:55 Video Cards
03:06 Playlist Cards
03:24 Channel Cards
04:20 How to delete cards
04:30 What to do if you add a card in the wrong place

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How to add Info Cards on YouTube – Video Transcript

How to add info cards on YouTube – that’s what we’ll be covering on this 2020 YouTube Card Tutorial, so lets get started

There are two ways you can add cards to your videos. One way is during the video upload process – where the middle step is all about video elements – including end screens and cards. To add cards to your video from the video elements page, just click on the blue ADD link to the right of where it says ‘Add Cards’.

The other way to add cards is inside your YouTube studio. If you go to the video that you want to add cards to, click the edit pencil and have a look in the details tab, which is where your video title and description live, on the right hand side below the video link, playlists and end screen boxes you’ll see a little information icon and the word Cards. Click on the pencil to add cards to your video.

The Cards interface looks exactly the same regardless of whether you’re uploading a new video, or accessing the interface from your Creator Studio.

I’m going to quickly show you around before we start adding some cards.

There are three main areas in the cards interface. Let’s start down the bottom, where there’s a timeline with three rows, depicting your audio, your visuals and your cards. When you first arrive, your whole video from start to finish will be showing in the timeline, but you can always use the zoom tool to zoom in and out on your video if its a long or very detailed one. There’s a scrubber, or a progress line – and that shows which part of your video you’re looking at in the video preview, which is where you can check out how the cards that you’ve added are going to look. The other part of the interface is where we’re going to add our cards.

To add a card, the first thing to do is to move the scrubber to exactly where you want your card to appear.

Select the type of card you want by clicking the blue plus button.

Now, I often refer to other videos that I’ve made, so I’m going to add a video card.

Next I’m going to choose a video – either one of mine, or one of someone else’s.

YouTube automatically chooses text for your video cards, but you can always add your own custom message and teaser text.

I’m just going to write ‘This is a custom message’ in the custom message box and ‘This is teaser text in the teaser text box to show you how they’re going to display on the card.

So you can see that the teaser text is what gets displayed to the viewer when the card pops up, and once they click on the card, they’re going to seethe custom message, which is displayed in between the video thumbnail and the video title.

You’ve only got 30 characters to work with, so it’s important that your teaser text is benefit driven and really encourages people to click on it.

I typically use the SAME text for both options, because it helps provide continuity between the two steps.

If we go across to our preview window, you can see that our card is now showing in the top right corner of the screen, and when we click on it, we can see the video thumbnail, our custom message, and the title of the video we’re recommending.

The next type of card I’m going to show you is a playlist card, so lets move our marker to where we want to add our next card and click the plus button next to Playlist. Much the same as the process for videos, we’re going to choose our playlist to display and add our custom message and teaser text.

This time, because my playlist is all about YouTube SEO tips, my teaser text is going to say ’Grow your channel FASTER’ and my custom message is going to say ‘watch next’.

The last type of card I’m going to show you is a channel card.

Click the + card button and select channel from the list.

Type in the name of the channel you want to link to, which is probably going to be your own channel, or possibly the channel of someone you have been collaborating with. The first thing you’ll notice is that the custom message and teaser text boxes have gone red and there’s a warning icon showing up on our channel card. When we hover over it, it reminds us that channel cards must have a custom message, so lets add them. This time my message is going to be ‘Get AMAZING YouTube tips’ for my teaser text and ‘Get AMAZING YouTube tips from:’ for my custom message. When we click the preview card, you’ll see that this ends up reading in our card as ‘Get AMAZING YouTube tips from Ninja Tricks.’

I’m just going to quickly add some random video cards to show you what happens when you hit the 5-card maximum for your videos – basically, all that happens is the + CARD link gets greyed out and you can’t add any more cards.

To delete a card just click on the trash can icon next to that particular card.

One of the mistakes I make all the time in this editor is forgetting to move the scrubber location and accidentally putting my cards on top of each other in the one spot. If you’ve put one of your cards in the wrong spot, this is how you can fix it. You’ll notice that you can only work on one card at a time in the card editor. The card you’re working on will show up as blue (and not grey) in the timeline view, and will also have a blue line next to it in the card area. The easiest way to separate them is to choose the card in the wrong place by clicking on it in the card area and changing it’s display time by 10 seconds. Move the scrubber to the correct location and take notice of the time displayed. Then just change the card’s time to the correct time.

If you find yourself adding the same cards time after time and you have TubeBuddy installed, there’s a handy little box down the bottom that you can click to turn this video’s cards into a card template – that you can add in a single click to new videos.

When you’ve finished adding your cards, click the big blue save button up the top to save them.

If you learned something about YouTube cards in this video, make sure you click the like button to give this video a thumbs up – and if you’re a YouTube creator you’ll want to subscribe to this channel for more amazing YouTube tips and tricks to help you grow your channel faster. In the meantime, check out this next video – I think you’ll like it!

Blue skies.